Since working in financial PR over 25 years ago, at the London HQ of a global communications agency, Karalyn’s career has spanned business strategy, marketing communications, digital development and all aspects of social media engagement and brand management. She has been part of the SEA team for 15 years and is an experienced project manager as well as confident copywriter and capable business researcher.
Interested in all aspects of commercial development and how creative marketing communications can help to achieve strategic goals, Karalyn is meticulous about making sure that concepts and campaigns are based upon market and consumer intelligence. She is a member of the National Union of Journalists and independently, provides pro bono communications services to The Media Trust: mentoring charities and social enterprises, including The Guinness Partnership Trust.
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