As part of our ongoing discussion with clients, we’re interested in how companies regularly communicate with their target audience of prospective and current clients.
Along with other activities, we encourage clients to consider a sustained e-marketing campaign, to build brand recognition and trust.
Working with Precision Engineering, SEA fully researched the market and best practice for their sector, before making recommendations for design. In order to maximise the chance of being opened and actioned, the email content needed to be topical and relevant, so our copywriter provided copy ideas and hooks for the first mailing.
Where possible, SEA are always keen to give our clients the tools to handle components of their marketing activities in-house and as such an easily customisable template was set up and training provided so that the client could continue to send out regular communications.